Wells Fargo Works for
Small Business

We were tasked with creating four demo videos for Wells Fargo Works for Small Business that demonstrate and promote the benefits of three tools in their online resource the Business Plan Learning Center. The videos targeted small business owners who could benefit from the tools.

The user experience and design
of the three tools is somewhat drab and disparate. To make these tools seem more compelling,
we needed to somehow simplify the experience and make it seem more cohesive than it actually is. We partnered with Roof Studios who added dimensionality to the animation in a really interesting and singular way.

The top video is about the Business Plan Learning Resources and the bottom video is about the Business Plan Tool.

Team
VP, GCD: Neil Levy
Art Director: Jeff Deamer
ACD, Copywriter: Tyler Griffis
Video Production: Roof